As you know, I am a strong advocate of combining home staging with a great marketing plan and a great agent who is knowledgeable and willing to do the work to educate the sellers and effectively market the property to buyers and other agents.
Well one of the properties we staged this week is listed by just such an agent. The sellers and she are offering this property through a “Seller’s Auction”, something somewhat more common in other areas, but pretty innovative here in Los Angeles.
Here’s the fine print, courtesy of Lynda McDonough, the listing agent:
FINE PRINT:
| This is a “Seller’s Auction” in which the seller sets a starting bid at (see listing agent’s site) The property is available to preview from 10/20/07-11/3/07. The seller will review all bids the following week. Seller reserves the right to reject or approve all bids. Seller reserves the right to set “reserve” & keep it confidential.The definition of an “Auction” is as follows:In economic theory an auction is a method for determining the value of a commodity that has an undetermined or variable price. |
Tell me, what do you think of this strategy?
And of course, the agent’s complete contact information is on the details page of the real estate show.











